Episode 17 – Culture as a barrier to trade – Part 1

18 May 2021 | Podcast

The new episode of The OCO Global Broadcast is now available! Our podcast with everything you need to know about global trade & investment.

Germans are perfectionists, Americans are extroverts and China is insular? Whether perceived, accurate or otherwise, cultural differences have huge leverage on the success of a company expanding internationally.

Our UK & Ireland Director Colin McCullagh speaks with Allyson Stewart-Allen, Chief Executive of International Marketing Partners Ltd., Our Director for Germany Jens Manke and Shanghai based Project Manager Ziyi ZHAO about the differences in their countries and markets and what this means for companies looking to set up in those locations.

LISTEN HERE – bit.ly/2SAhYxX


OCO Global work with Companies, Governments and Investment Promotion Agencies across the world to develop investment and economic development strategies, and trade helping companies increase their exports and enter new markets.


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